Strategist, Mumbai, New York
Sumitra has over 15 years of experience in MarTech, Strategy and Business Development. Her integrity to only market what is good for people’s livelihoods has led her to work in large multi-national organizations, tiny start-ups and now with Tea & Water.
She has produced complex integrated media campaigns at advertising agencies such as Saatchi & Saatchi and Deutsch Advertising, ran her own business consulting practice for emerging fashion companies and built health technology platforms for Aetna. Realizing the need for innovation in the Indian healthcare system, she moved to Mumbai to integrate corporate wellbeing technologies and simply help people get healthier.
With degrees in Hospitality Administration, a Masters in Global Marketing Communication and a Board Certification in Holistic Health Coaching, her industry experience has focused on health and destination marketing. She’s developed strategic brand solutions for Metlife, Novartis, I Love NY Tourism, Bermuda Tourism Board and the Michael J. Fox Foundation for Parkinson’s Research, among others.
A Virgin Islands native of Indian descent, Sumitra has lived in the Caribbean, Miami, Connecticut, Boston, New York, Madrid and now Mumbai. She is tirelessly exploring and studying new subjects due to an obsession for the health of the Earth and the people on it. Her latest subjects have been Medical Botany, Ayurvedic Nutrition and Permaculture.